About Mark Stephen McCollum
Mark Stephen McCollum is an automotive retail executive and software founder based in Austin, Texas. He has over 35 years of experience in dealership operations and automotive retail leadership.
McCollum served as Market President for AutoNation, the nation’s largest automotive retailer. In that role, he oversaw 22 franchises under 18 rooftops and managed revenue in excess of $1.5 billion. His responsibilities included leading large, multi-store teams and supporting performance across sales and service operations.
Earlier in his career, McCollum held leadership roles with Sonic Automotive, including serving as a general manager. He also worked with numerous private-capital automotive retail groups, gaining experience across different dealership ownership models and market conditions.
In recent years, McCollum founded Automotive IntelliQence, an enterprise software company focused on automotive retail. As Founder and Chief Executive Officer, he has focused on developing software designed for auto dealers and dealership teams.
McCollum attended Lon Morris College and Texas A&M University, where he studied business finance. He graduated from Conroe High School in 1979.
Outside of his professional work, McCollum’s interests include golf and basketball. He supports the Center for Child Protection in Austin.
Career Background
Automotive IntelliQence
AutoNation
Sonic Automotive
Media
Press
With over 35 years in the automotive retail industry, including leadership roles at Sonic Automotive and as Market President at AutoNation, where he oversaw 22 franchises and more than $1.5 billion in revenue, McCollum shares firsthand insights into the lessons that shaped his career.
Automotive leader and former AutoNation Market President Mark Stephen McCollum is calling on auto retailers and business leaders nationwide to take a people-first approach to technology and growth – an approach he believes is essential for the industry’s long-term success.
Shift, a leading end-to-end auto ecommerce platform transforming the used car industry with a technology-driven, hassle-free customer experience, today announced the appointment of Mark McCollum as the company’s Chief Revenue Officer.
Charities & Volunteering
Center for Child Protection (Austin) – Supporter
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