Manoucher Sarbaz
President and CEO of Rancho Lucerne Master Plan Development
Los Angeles, CA
About Manoucher Sarbaz
Manoucher Sarbaz is a visionary property developer and corporate executive renowned for his pioneering work in sustainable urban development. With a Bachelor’s degree in Economics and Insurance from the University of Tehran, Manoucher emigrated from Iran to the United States in 1979, settling in Los Angeles, California. His career has since been defined by a commitment to creating vibrant, environmentally conscious communities that enhance the quality of life for their residents.
As the President and CEO of Rancho Lucerne Master Plan Development, Manoucher is currently leading Southern California’s largest residential project, spanning 1,400 acres in California’s High Desert. Rancho Lucerne is set to add 4,257 single-family homes and multiple world-class golf courses to the region, embodying Manoucher’s vision of sustainable and community-centered development.
Manoucher’s approach to business is deeply influenced by his early experiences working alongside his father, an entrepreneur who instilled in him the values of perseverance, integrity, and innovation. His success in the real estate industry is built on a foundation of financial acumen, market knowledge, and a strong ethical compass.
Beyond his professional achievements, Manoucher is an avid cyclist and a passionate supporter of the Farhang Foundation, actively promoting Iranian art and culture. He is committed to mentoring the next generation of entrepreneurs, particularly those interested in sustainable practices. Manoucher’s work continues to push the boundaries of eco-friendly development, aiming to leave a lasting, positive impact on the communities he serves and the environment.
Areas of Focus
Career Background
Makamer, Inc
Education
RCD International University of Tehran
Media




Press
Frequently Asked Questions
What does Manoucher Sarbaz do?
Manoucher Sarbaz is President and CEO of Rancho Lucerne Master Plan Development, and is affiliated with Palmera. He is a property developer and corporate executive known for his work in sustainable urban development.
What is Manoucher Sarbaz known for?
Manoucher Sarbaz is known for leading Rancho Lucerne, Southern California's largest residential project spanning 1,400 acres in the High Desert, and for his focus on creating environmentally conscious, community-centered developments. He has been featured in several industry interviews discussing sustainable urban development.
Where is Manoucher Sarbaz based?
Manoucher Sarbaz is based in Los Angeles, California.
Where did Manoucher Sarbaz study?
Manoucher Sarbaz earned a Bachelor's degree in Economics and Insurance from the University of Tehran.
Who does Manoucher Sarbaz work for?
Manoucher Sarbaz works for Palmera, where he also serves as Chairman of the Board, and leads Rancho Lucerne Master Plan Development as its President and CEO.
Last updated February 20, 2026