Elliot Ambalo

Elliot Ambalo

Growth Marketing Strategist

MetricCraft Consulting

New York, New York, United States

About Elliot Ambalo


Elliot Ambalo is a growth marketing strategist based in New York City. He is known for his expertise in data-driven marketing, customer acquisition, and performance optimization. Ambalo began his career in marketing after earning a Bachelor’s degree in Marketing from New York University (NYU) and an MBA from Columbia Business School, specializing in strategic marketing and analytics.

Early in his career, Ambalo worked with well-known brands like Warby Parker and R/GA, where he gained experience in email automation, performance marketing, and influencer campaigns. His skills in data analytics and conversion optimization led him to Kairo Metrics, a B2B analytics startup, where he built their growth engine and scaled lead generation by 400%.

Ambalo later founded MetricCraft Consulting, a boutique firm that provides data-focused marketing strategies for startups, fintech companies, and established brands. His work spans multiple industries, including technology, healthcare, and financial services. Notable clients have included Aspire Capital, where he improved lead quality by 50%, and Revlo Health, a healthtech startup that saw a 310% increase in site traffic under his guidance.

In addition to his consulting work, Ambalo teaches growth marketing and performance strategy as a part-time lecturer at NYU Stern School of Business. He is also active in industry events, sharing insights on analytics, customer acquisition, and emerging marketing trends.

Ambalo is known for his ability to combine data analysis with storytelling, creating marketing strategies that are both measurable and impactful.

Areas of Focus


Growth MarketingData-Driven MarketingCustomer AcquisitionPerformance OptimizationSEO & Content Marketing

Career Background


MetricCraft Consulting

Founder and Growth Marketing Strategist

New York, New York

2020 – Present

NYU Stern School of Business

Adjunct Lecturer, Growth Marketing and Performance Strategy

New York, New York

2023 – Present

Kairo Metrics

Head of Growth

New York, New York

2016 – 2020

Warby Parker

Marketing Manager

New York, New York

2014 – 2016

R/GA

Junior Digital Strategist

New York, New York

2012 – 2014

Education


Columbia Business School

Master of Business Administration (MBA), Strategic Marketing and Analytics

New York, New York

2013 – 2015

New York University (NYU), Stern School of Business

Bachelor of Science, Marketing

New York, New York

2008 – 2012

Media


Press


Elliot Ambalo

January 31, 2025 -- At the core of Elliot Ambalo

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SEO and Content Marketing Mastery: Elliot Ambalo's Key Strategies for Boosting Brand Visibility in a Competitive Market - IssueWire

As the digital marketing landscape continues to evolve, businesses must embrace SEO and content marketing to stay ahead of the competition.

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Elliot Ambalo’s Expert Insights on the Future of SEO and Content Marketing in 2025

Michigan, US, 23rd January 2025, ZEX PR WIRE, Elliot Ambalo, a renowned marketing expert and digital strategist based in New York, is sharing his expert insights on the future of SEO and content marketing in 2025. With over 10 years of experience driving growth for businesses across diverse industries, Ambalo is

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How Elliot Ambalo is Revolutionizing Customer Acquisition Strategies in the Tech Industry

Elliot Ambalo, a visionary leader in data-driven marketing and customer engagement, is transforming how tech companies attract, retain, and grow their customer ...

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Elliot Ambalo - ideamensch

Elliot Ambalo is a seasoned marketing expert based in New York, with over 10 years of experience driving growth for businesses across diverse industries,

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Elliot Ambalo Partners with Sustainable Brands to Promote Green Marketing Practices in a Digital World

Elliot Ambalo, a renowned marketing strategist and sustainability advocate, is making waves in the digital marketing landscape

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Elliot Ambalo on the Future of Digital Marketing: How AI is Revolutionizing the Industry

April 14, 2025 -- With over 15 years of experience in the digital marketing industry, Elliot Ambalo is a recognized thought leader who is shaping the future of marketing by helping businesses navigate the complexities of emerging technologies.

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Elliot Ambalo is a Marketing Expert Who Never Stops Learning - INFLUENTIAL PEOPLE NEWS

Elliot Ambalo is a seasoned marketing expert based in New York, renowned for his innovative approach to digital marketing and strategic brand development. With over 10 years of experience in the marketing industry, Elliot has worked with a diverse range of clients, from startups to established corporations, helping them achieve significan…

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Elliot Ambalo Launches Exclusive Marketing Masterclass for Aspiring Entrepreneurs

Elliot Ambalo Launches Exclusive Marketing Masterclass for Aspiring Entrepreneurs NEW YORK, NY / ACCESS Newswire / February 11, 2025 / Elliot Ambalo, a renowned ...

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NetNewsLedger - The Age of Analytics: Why Elliot Ambalo Embraces Data, and Sustainable, Results-Driven Marketing But Not at the Expense of Creativity

New York, NY In a digital world oversaturated with clickbait promises and one-size-fits-all marketing tactics, Elliot Ambalo offers a refreshing antidote: substance, sustainability, and strategic vision. With more than a decade of experience driving growth across industries; from tech and retail to finance.

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Licenses & Certifications


  • Google Analytics Certification – Issued by Google
  • HubSpot Inbound Marketing Certification – Issued by HubSpot

Frequently Asked Questions


What does Elliot Ambalo do?

Elliot Ambalo is a Growth Marketing Strategist and the founder of MetricCraft Consulting, a boutique firm providing data-focused marketing strategies for startups, fintech companies, and established brands.

What is Elliot Ambalo known for?

He is known for his expertise in data-driven marketing, customer acquisition, and performance optimization, combining data analysis with storytelling to create measurable marketing strategies. He has also been featured in press coverage on SEO, content marketing, and AI's impact on digital marketing.

Where is Elliot Ambalo based?

Elliot Ambalo is based in New York, New York, United States.

Where did Elliot Ambalo study?

Elliot Ambalo earned a Bachelor of Science in Marketing from New York University's Stern School of Business and an MBA in Strategic Marketing and Analytics from Columbia Business School.

Who does Elliot Ambalo work for?

Elliot Ambalo is the founder of MetricCraft Consulting, and he also serves as an adjunct lecturer in Growth Marketing and Performance Strategy at NYU Stern School of Business.

Last updated February 20, 2026