Celia Tombalakian
Global Vice President, bareMinerals
New York, New York, United States
About Celia Tombalakian
Celia Tombalakian is a marketing executive with experience in beauty, consumer goods, pharmaceuticals, and medical devices. She has held leadership roles at Orveon Global, Coty, Elizabeth Arden, and Johnson & Johnson, managing global brands and business strategies.
She began her career at Johnson & Johnson, working in sales and marketing across different divisions. She later became Group Director of Worldwide Marketing at Ortho Clinical Diagnostics, overseeing a $1 billion portfolio. She also helped develop J&J’s Marketing Excellence Program and led new business initiatives.
At Elizabeth Arden, she served as Senior Director of Global Marketing. She played a key role in launching a physician-dispensed skincare line and integrating brands after the company’s acquisition by Revlon. She also introduced a digital customer insights platform.
Tombalakian later became Global Vice President of Marketing for Sally Hansen at Coty. She led efforts to revitalize the brand, expand product lines, and strengthen retail and digital strategies. She oversaw partnerships with organizations like GLAAD and developed industry collaborations.
In 2025, she joined Orveon Global as the Global Vice President of bareMinerals.
She holds an Honors Bachelor of Commerce and a Master of Science in Consumer Behavior & Marketing Management from the University of Guelph. She also completed certifications in Six Sigma, digital marketing, and AI for business at Harvard Business School Online.
She is a member of CHIEF, Cosmetic Executive Women, and the American Marketing Association. She also serves as an advisor to corporate boards. Based in New York City, she is involved in her children’s school and choir and continues to explore digital transformation in marketing.
Areas of Focus
Career Background
Education
Media
Press
Celia Tombalakian: A Leader at the Intersection of Innovation, Strategy, and Leadership - INFLUENTIAL PEOPLE NEWS
Read the full article ›Celia Tombalakian: Insights on Strategy, Innovation, and the Future of Beauty - CEOWORLD magazine
Read the full article ›Awards & Recognition
2016 Visionary Award
Issued by Vision Critical (September 2016)
2013 DX Creative Communication Award
Issued by DxMA (January 2013)
2013 Standard of Leadership Award – Customer Experience Action Team Chair
Issued by Johnson & Johnson (January 2013)
2012 Professional Integrated Campaign Award
Issued by MM&M (January 2012)
2012 Standard of Leadership Award – FUSE Marketing Competencies Roll Out
Issued by Johnson & Johnson (January 2012)
2008 RX Club Award of Excellence – Interactive Campaign
Issued by The Rx Club (January 2008)
2007 Standard of Leadership Award – Launch Excellence Roll Out
Issued by Johnson & Johnson (January 2007)
2006 Silver Medallion Award – Performance Calibration Model
Issued by Johnson & Johnson (January 2006)
Licenses & Certifications
Certified Six Sigma Master Black Belt, Operational Excellence
Issued by Global Six Sigma USA (2013)
Certificate in AI Essentials for Business
Issued by Harvard Business School Online (2024)
Certificate in Digital Marketing Strategy
Issued by Harvard Business School Online (2024)
Charities & Volunteering
PENCIL
Business Leader Volunteer, Points of Engagement (Associated with Elizabeth Arden)
Children’s School & Choir Volunteer
Supports school and choir activities
Boards & Memberships
CHIEF
Member (September 2007 – Present)
Cosmetic Executive Women (CEW)
Member (September 2007 – Present)
American Marketing Association (AMA)
Member
Frequently Asked Questions
What does Celia Tombalakian do?
Celia Tombalakian is a marketing executive serving as Global Vice President, bareMinerals at Orveon Global. She has experience leading global brands and business strategies across beauty, consumer goods, pharmaceuticals, and medical devices.
What is Celia Tombalakian known for?
She is known for leadership roles at companies including Orveon Global, Coty, Elizabeth Arden, and Johnson & Johnson, where she managed global brands and led marketing strategy initiatives. She has been featured in press interviews on innovation, strategy, and leadership in beauty marketing.
Where is Celia Tombalakian based?
Celia Tombalakian is based in New York, New York, United States.
Where did Celia Tombalakian study?
She earned a Master of Science in Consumer Behavior & Marketing Management and an Honors Bachelor of Commerce, both from the University of Guelph.
Who does Celia Tombalakian work for?
Celia Tombalakian works for Orveon Global, where she serves as Global Vice President of bareMinerals.
Last updated February 20, 2026